Admiral Markets
Online Trading and Investment Giant
Countries Under our Supervision:
Objectives:
United Kingdom
Ireland
Switzerland
Germany
Czech Republic
Italy
Austria
Slovenia
Slovakia
France
Croatia
Poland
Latvia
Estonia
Lithuania
Admiral Markets, a online trading and investment giant, aspired to redefine its global digital marketing strategy. The mission was crystal clear - trim down the cost per lead (CPL) within the existing budget on Meta platforms, elevate lead quality, and increase the conversion rate. All of this while intricately honoring the diverse cultural nuances across target markets.
- Increase Conversion Rate
- Increase Lead Quality
Our Approach:
1. Country-Centric Customization:
Recognizing the distinct mentalities and market dynamics of each country, we discarded the one-size-fits-all approach. Instead, we meticulously crafted tailored campaigns, ensuring that creatives and ad copies harmonized uniquely with each country's culture and preferences. Our campaigns were masterfully designed to deploy marketing hooks that resonated deeply with the local audience.
2. Collaboration and Compliance:
A seamless partnership with Admiral Markets' design and compliance teams was forged. Together, we sculpted ad creatives that not only boasted high conversion rates but also adhered meticulously to the intricate legal regulations governing financial advertising. This meticulous approach ensured that all marketing materials not only met industry standards but also significantly mitigated the risk of legal challenges.
In confronting the digital marketing challenge posed by Admiral Markets, we embarked on an exhaustive review of past campaigns, leaving no component unexamined. Our approach unfolded on multiple fronts:
results:
1. Campaign Conversion Rate:
Conversion rates experienced a staggering improvement, witnessing increases ranging from 7% to an astounding 32%. This turbocharged conversion rate directly translated into a substantial Return On Investment for Admiral Markets.
2. Leads Quality:
Despite maintaining a same budget, our approach sparked a remarkable 22% surge in the quality of leads.Individuals initiating trades on the platform, actively engaging in webinars and seminars, vividly illustrated this enhancement.
Our concerted efforts ushered in extraordinary results for Admiral Markets:
